Make the physical place make sense online.
Support a huge and evolving museum while making individual galleries understandable to visitors who may never have seen the building.
Smithsonian Institution · Museum virtual tour platform
A long-running virtual museum platform that brings natural history galleries, exhibitions, and learning resources to remote visitors.

The experience
The Natural History work established many of the patterns that now define Loren’s practice: immersive capture, meaningful wayfinding, content-rich hotspots, and interfaces designed to teach rather than merely display.
Support a huge and evolving museum while making individual galleries understandable to visitors who may never have seen the building.
Combine panoramic exploration with maps, exhibit categories, searchable interpretation, video, imagery, and direct navigation to the museum’s most important stories.
A durable digital extension of the museum that supports discovery before a visit, learning from afar, and continued exploration afterward.

“A virtual tour should create the urge to explore one more room, open one more story, and look a little closer.”
— Loren Ybarrondo
What I did
Experience features